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Social Media Optimization for Hotels and Businesses


Social media is the natural extension of the hotel's website, keeping its web content fresh and original for search positioning and connecting its audience. By tapping into social signals and engaging with the hotel's target audience, we bring the business into the conversation to inspire real-life conversion. It is human nature to share what you like, so we make sure our clients are talked about, liked, and shared.

Facebook - Hotel Social Media Marketing


Increase your fan base, engagement, and loyalty with Shoolin's Facebook optimization and marketing for hotels. Facebook enhances the business's organic listing, improves brand reputation, and allows the business to offer unique deals. Shoolin will set up and optimize your Facebook page with customized content based on keyword research.

Instagram - Optimizing Hotel Social Media Photos


Make your business discoverable through image search. Shoolin will set up and optimize your Instagram account to increase traffic to the hotel's website and make the business appear in image searches. Instagram is a photo sharing website. We have seen tremendous results from sharing photos through Instagram. Tagging of the photos under the correct categories also assists with search engine optimization, resulting in not only clicks from the photo-sharing websites but also from increased rankings in search engines.

YouTube - Search Optimized Online Videos for Hotels


Search optimized online videos are one of the fastest growing forms of media on the Internet: make sure your videos are find-able through video search. The online video developed for search engines is vastly different from the standard videos. Ensure your videos are search optimized. Learn more about Shoolin's YouTube optimization Twitter and other social channels - Gain total channel saturation by setting up Twitter and other social channels. Ensure consumers find your business no matter where they search online.

Twitter - Social Media Marketing for Hotels


Gain total channel saturation by setting up Twitter and other social channels. Ensure consumers find your business no matter where they search online.

Destination Blog for Hotels


Position your business as the local expert to consumers and search engines with a hotel destination blog. Blogs are similar to interactive online journals that update your website with fresh and new content that elevates your value and ranking with the search engines. By creating a blog for your business, you will be able to attract visitors looking for things to do in your destination. Some of the key benefits of having a blog include the following:

1.Higher Ranking


Posting a Blog pings the search engines every time new content is posted. This results in frequent search engine spider visits and much higher optimization and ranking.

2.Networking in the community


Blogs help in securing quality links from other relevant Blogs by track backs, comments, etc. Blogs help gain link popularity and drive relevant traffic.

3.Blogs help establishing credibility and trust


Blogs help establish the hotel as the trusted adviser of things to do in the local marketing and is a great way to enhance the hotel's online credibility and drive online customer interaction.


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